After reading the most recent post in the Vinography blog, I wondered if Alder Yarrow (Vinography.com blogger) has been sneaking into my room and reading my diary. I, too, have wondered if this form of communication has become so saturated in this blogging generation that the foundation of writing reviews will phase out. Like my mother says, there is a lid for every pot and there will always be an audience for your work, but does this apply to to blogging on one of my favorite topics to write, talk and pretty much wax poetic about?
I do not write wine blogs for a living, nor do I know if I ever will, but I certainly have an appreciation for well-written blogs where wine snobbery is edited out and the personal tale of the writer takes over. (confession: I read the wine reviews in the K&L Wines newsletter and blog religiously). For me, I get a feel of the writer's palate on my screen rather than a generic phrase like"cherry, fruit-forward, great with rack of lamb." That's great but I am not really a fan of lamb.
It is this exact style of writing Andrew Jefford speaks of in his keynote speech at the European Wine Bloggers Conference. I have not ever heard of Andrew Jefford nor did I know a convention as big as the European Wine Bloggers ever existed (another to add to my bucket list), but his keynote address is inspirational for all writers alike. You'll become a fan instantaneously like I did (if you could, you would hit the "like" button several times over).
Like anything else in this technology-driven age, blogging and writing about wine and in general will continue to grow with each generation. I just hope that by the time it's *my* time to roll with a career in writing, I'll be prepared for the best and worst if the art of writing wine blog does not become extinct. Wish me well and drink a glass for me since I'm heading to class and can't have any.